#1 Model Coaching 2018: Personality, Body Language, Perception and Catwalk
A single intense day can make all the difference between a model who appears unsure on the catwalk and a model who immediately commands any room. That’s exactly the idea behind our Model Coaching in Cologne – and that’s why our New Faces from all over Germany come together for this format. What happens here is unique to no other German agency: an in-depth, practical training that goes far beyond classic catwalk training.
Why Model Coaching is more than just catwalk training
Many people immediately think of the catwalk when it comes to model training. But anyone who really wants to understand how to become a model quickly realises: the catwalk is just the visible tip of a much deeper iceberg. What truly makes a model successful is the ability to embody personality, fill rooms and appear authentic in every situation.
Our coaching concept was specifically developed to make exactly these invisible skills tangible. The participants learn how to
- Sharpen self-awareness
- Use body language consciously
- Develop presence and aura
- Process feedback professionally
- Experience team dynamics in the group
What New Faces should bring with them
Those who take part in the coaching don’t need to be a finished supermodel – quite the opposite. What matters is the willingness to open up, accept feedback and actively participate. Those who want to know which measurements and requirements are generally relevant will find detailed information. However, the decisive factor in the coaching itself is not the ready-to-wear size, but the inner attitude.
Even those who are unsure whether they meet the classic
Using the power of the group
An underestimated aspect of our format is group work. When twenty new faces from different cities come together – from the
The three coaching focuses in detail
Our coaching is divided into clear thematic blocks that build on each other. Each block is led by a specialised coach who brings years of experience in the fashion industry.
Personality and Expression
The first block focuses on what no photographer can replace: the real personality. Here, models learn how to tell their own story without saying a word. Facial expressions, gaze, body posture – all of this sends signals that the coach analyses and specifically improves. This part is often the most emotional of the day, as it requires real self-reflection.
Anyone who subsequently wants to
Taking up space and making an impression on others
The second block is about body language and spatial presence. How do you enter a room in such a way that everyone looks up? How does your own perception change when you consciously claim space? These exercises are often a real ‘aha’ moment – especially for models who have previously been more reserved.
“The moment a model stops thinking and starts being – that is exactly the moment the camera loves.”
Catwalk and walking technique
The catwalk block is what many are most looking forward to – and it still manages to surprise. Because it’s not just about step patterns and turns. It’s about telling a story on the runway. Our
Anyone who wants to walk in the big shows – whether it’s the
Structure: How the coaching day is organised
| Time of Day | Topic | Method | Duration |
|---|---|---|---|
| Morning | Agency Skills & Industry Know-how | Workshop, Q&A | approx. 2 hours |
| Mid-morning | Personality, Facial Expression, Body Language | Individual work & Group work | approx. 2.5 hours |
| Afternoon | Body Language & Stage Presence | Practical Exercises | approx. 2 hours |
| Late Afternoon | Catwalk Training | Walk Analysis, Corrections | approx. 2.5 hours |
The day is intensively planned, but never overwhelming. Between the sessions there are breaks during which the new faces can exchange ideas, ask questions and absorb what they have learned. These informal moments are often just as valuable as the structured programme.
What the Coaching Means for the Career
A coaching day is not an end, but a beginning. Those who have internalised the content approach castings differently. Whoever knows what a
The coaching is also an important step for models who are wondering whether
National and international perspectives
Those who think big look beyond Germany. Whether
And those wondering which of the
Financial Clarity from the Start
A serious coaching also speaks plainly about money. Many aspiring models ask themselves:
Checklist: Are you ready for the Model Coaching?
- ☐ I have applied to the agency
- ☐ I know my current measurements and body data
- ☐ I am open to honest feedback
- ☐ I have prepared suitable, plain clothing
- ☐ I have brought high heels or suitable footwear
- ☐ I have my portfolio or digital photos ready
- ☐ I have prepared questions for the coaches
- ☐ I am punctual and well-rested
Anyone who can tick all the boxes is ideally prepared. If you still have questions – for example, how a
Frequently asked questions about model coaching
Who is model coaching suitable for?
The coaching is aimed at New Faces who are newly with the agency or about to start. It is also open to Curvy Models and anyone who is wondering whether there is a model agency without a minimum size. What matters is not appearance, but motivation and willingness to develop further. Our coaching is equally open to models looking for specialised training – such as
How do I apply for the coaching?
The first step is to apply to the agency. All necessary information can be found directly on our Apply now page. After a successful acceptance, New Faces will be invited to the next coaching session. A separate registration is not required.
What should I bring to the coaching?
Bring comfortable, plain clothing that shows off your silhouette – no baggy hoodies or joggers. High heels are useful for the catwalk block, but not essential. Also bring a notebook and pen for notes, your current measurements and a good dose of openness. Anyone who already has a
How many models take part in the coaching?
The group sizes are deliberately kept small so that each participant receives sufficient individual feedback. At the same time, the group is large enough to benefit from the group exercises. Anyone who takes a look at the




















